An important year for Lacroix Meats, which on top of completing an additional 12,500 sq. ft. expansion, for a total of 65,000 sq. ft., concluded a partnership with Exceldor renowned as the largest poultry cooperative in the country

With many years of experience in the poultry industry, Glenn Cardoso joined Lacroix Meats in 2014 as a director of Operations. In 2017 he was appointed Vice-President of Operations and Human Resources.

As Lacroix Meats celebrated its 30th anniversary, phase 2 of the plant was completed, with a 15,000 sq. ft. expansion, bringing it to a total square footage of 50,000.

Lacroix Meats set up shop in a 35,000 sq. ft. plant on Casavant Boulevard West in Saint-Hyacinthe, moving its operations out of what had always been rented spaces. Following this pivotal moment, the company rebuilt its visual identity.

Michael, Michel’s youngest son, joined the family business as well after obtaining a Bachelor of Commerce in accounting from McGill University. Meanwhile, Lacroix Meats expanded its plant once again to reach 10,800 sq. ft.

This was a big year for Lacroix Meats. It saw the arrival of Maxime, one of the founder’s two sons, who came on board after completing a Bachelor of Commerce in marketing and entrepreneurship at McGill University. That same year, the company expanded its plant to 7,200 sq. ft.

The company moved into a 3,600 sq. ft. rented space on Trudeau Street in Saint-Hyacinthe. This was also when the new Lacroix Meats logo was created.